Sit-and·b expands its portfolio of luxury audiovisual brands with C SEED in Spain, Portugal and Morocco


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Sit·and·b and C SEED join forces in Spain, Portugal and Morocco

As a company specialized in high-end audiovisual solutions, it is a milestone for Sit-and·b to announce our strategic alliance with C SEED Entertainment Systems, the renowned manufacturer of luxury unfolding televisions known for their technological innovation, cutting-edge design and exceptional picture quality.

As of January, Sit-and-b and C SEED are partnering in Spain, Portugal and Morocco to take the luxury entertainment experience to a new level.

C SEED: Where Technology Meets Art

C SEED is synonymous with excellence in the world of luxury televisions. Its products range from majestic outdoor displays that rise from the ground, to elegant indoor solutions that blend seamlessly into any luxury environment.

C SEED displays are made from ultra-high-performance components such as titanium and aircraft-grade aluminium of extraordinary precision, giving them limitless durability. C SEED manufactures super bright, weather resistant TVs which can rotate offering multiple viewing areas and simply fold to hide out of sight. The indoors displays use MicroLED market leading pixel technology along with Adaptive Gap Collaboration to create a seamless 4K image from 103” up to 165”, ensuring the ultimate picture quality.

Each C SEED TV is a work of art in itself, with a unique design language that combines curves with straight lines and functionality, perfectly suited to a wide range of styles, including contemporary Art Deco, Organic Modern and industrial, to transform any space into an oasis of high-end entertainment. Whether enjoying a movie on a giant screen under the stars or watching your favourite show in stunning picture quality in the comfort of your home, C SEED offers an unparalleled viewing experience.

Sit-and·b: A trusted partner for luxury audiovisual solutions

With extensive experience distributing high-end AV brands, Sit-and-b has earned a reputation for its commitment to quality, innovation and exceptional customer service. Our team of experts is highly trained to provide personalized advice and ongoing technical support to ensure that every C SEED customer enjoys a unique experience from start to finish.

“We are thrilled to partner with C SEED to bring their extraordinary unfolding TV screens to Spain, Portugal and Morocco,” says Joan Carles Martin, CEO of Sit-and-b. “We believe that the combination of C SEED's innovative design and technology and Sit-and·b’s expertise in the high-end audiovisual market will offer our clients a unique opportunity to integrate luxury entertainment solutions into any project and bring a touch of sophistication and exclusivity to any space.”

“C SEED are excited to work in partnership with Sit-and-b to develop and grow our presence in Spain, Portugal and Morocco. The team at Sit-and-b have a great network with strong relationships, excellent market knowledge and a huge amount of enthusiasm. It's going to be fun working with them!", says Gareth Clarke, Europe Senior Sales Manager of C SEED.

Discover C SEED displays at ISE 2025

To experience the future of luxury indoor entertainment ISE 2025 is a great stage, where the C SEED N1 137" will be unveiled in a new Macassar Wood luxury finish. This innovative masterpiece combines cutting-edge 4K MicroLED technology with an exquisite foldable design, perfectly suited for high-end interiors.

Visitors to ISE 2025 will be able to witness how the C SEED N1 transforms from a sleek, minimalist piece of furniture into a stunning cinematic display, redefining luxury living spaces. It's a great opportunity to explore the art of innovation and design in motion.

The C SEED brand will be located at booth 1G800.

About Sit·and·b

In Sit·and·b we are specialized in the sale of audio and video of exceptional quality, we distribute prestigious brands that take care of every detail and stand out for their constant technological development and high added value.

We are a team of professionals who understand the complexity of the technology market and the integration sector, and we focus our experience and knowledge to offer personalized advice to each of our customers and support throughout the project.

About C SEED Entertainment Systems

C SEED Entertainment Systems matches minimalist design with impeccable craftsmanship to create cutting-edge luxury electronic products. This award-winning company was founded in 2009. It is headquartered in Vienna, Austria.

The ambition that drives C SEED is to face challenges, unafraid of change, always pushing the limits of what is possible, exceeding the highest expectations, delivering breathtaking innovation without ever compromising on product quality or customer experience.

Luxury is their benchmark; their engineering is what drives them towards it. With their own team of mechanical and electronic specialists they take on new and exciting technological challenges in the AV industry. Their in-house development and engineering team creates individually customized solutions for residential, commercial and marine projects.

They use the latest CAD engineering tools to bring their R&D team's ideas to perfection. All their products undergo state-of-the-art FEM, FMEA and CFD analysis before being approved for production.